Citrix Campaign Intelligence
Accelerate the analysis of global marketing and demand gen campaigns
Develop digital dashboard to replace current paper, off-line process
Allow drill-down into lead responses based on criteria such as location, campaign asset, role, etc.
Make the design presentation-ready – so a screen snapshot could be used to present campaign results without having to create a hand-made PowerPoint report
A solution that provides intelligence about “what works” as an input to more effective campaign planning